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How the Material Handling Industry Sparked a Marketing Craze

Stefanie Hardy
August 18, 2011
As surprising as it might seem, the material handling industry was the founder of today's current marketing craze--the quick response (QR) code. That little black and white square now seen everywhere from your Starbucks cup to movie posters was originally used by vehicle manufacturers to track parts.
Tags: B2B marketing, DC Velocity, Hytrol, Indianapolis, QR codes
Posted in Business and Consulting, Education
Results: 1 Blog Post found.

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